Concept and role of Strategy; Strategic Intent: vision, mission, business definition and objectives; Levels of Strategy- Corporate, Business & Functional level, Strategic management process; Concept of Strategic Fit; Leverage and Stretch; Global Strategy and Global Strategic Management.

Choice of Strategy: Concept, process, evaluation of alternatives, decision factors, contingency approach.
Portfolio Analysis: BCG Matrix, GE Nine Cell Matrix, Gap Analysis.

Competitive Advantage and Core Competence; Blue Ocean Strategy.

Strategic options at Corporate Level: Growth, Stability and Retrenchment Strategies.

Corporate Restructuring Strategic options at Business Level: Porters' Generic Business strategies, Cost Leadership, Differentiation & Focus.
Functional Level Strategies ( Elementary Knowledge only)

Strategy Implementation and Control: Interdependence of Formulation and Implementation of Strategy; Issues in global strategy implementation- Planning and allocating resources; Strategy evaluation and control: Meaning, Process, Techniques;  Elements of a Strategic control system- Feed forward control, Feedback control and concurrent control.

Ethical and Social considerations in Global Strategic Management: Corporate Social Responsibility (CSR) – Concept, Definition, Friedman’s Traditional view and Carroll’s Modern view of CSR, Responsibility towards various Stakeholders.
Corporate Governance in Global Context: An Overview, Management of corporate governance, duties, responsibilities, attributes and liabilities of corporate board.