FUNDAMENTALS OF COMPUTERS

Paper Code: 
AEBI 101
Credits: 
2
Contact Hours: 
60.00
Max. Marks: 
100.00
Unit I: 

Introduction to Computers:
Introduction to Computers (definition, characteristics & uses), Evolution of computers, System unit (memory, ALU & control unit), Input / Output devices, Storage devices (Memory- primary & secondary). Introduction to Software, its type (system, application & utility); Programming languages (machine, assembly & high-level), Language processors (assembler, compiler & interpreter). Introduction to Data Processing: Elements of Data Processing, Data Processing Activities

Introduction to Windows:
Features (Desktop & its components, the window, the application window (various bars), the document window, the dialog window, the icons). Windows explorer; Control panel, Setting wallpaper, screen saver, background. Creating a folder, Compressing/ Zipping files (WinZip), Virus & Antivirus

Word Processing
Introduction to word processing, Features of Word processors, Working with formatted documents, Shortcut keys. Finding & replacing text, GoTo (5) command. Formatting documents, Selecting text, Formatting characters, Changing cases, Paragraph formatting, Indents, Using format painter, Page formatting, Header & footer, Bullets & numbering, Tabs.
Advanced Word processing Tools: Creating and formatting tables. Proofing text (Spell check, Auto correct), Inserting pictures, Mail merging, Printing, Getting Help

MS EXCEL
Features, file creations, storing, modification, formation, sorting of data, inserting row, column, worksheet, splitting and merging of cells, etc.

MS POWERPOINT
Features, file creations, storing, modification, indentation, insertion of new slide, pictures, tables, etc.
Cloud based Office Tools: Introduction to cloud services: Google drive, Google docs, Google sheets, Google slides. Sharing and creating files, uploading and downloading files and folders. Creating and designing forms using Google forms. Introduction to office365 and its applications.

Essential Readings: 
  • Kotler, P. & Keller, K. L.: Marketing Management, Pearson.
  • Kotler, P., Armstrong, G., Agnihotri, P. Y., &UlHaq, E.: Principles of Marketing: A South Asian Perspective, Pearson.

 

References: 
  • Ramaswamy, V.S. &Namakumari, S.: Marketing Management: Global Perspective-Indian Context, Macmillan Publishers India Limited.
  • Zikmund, W.G. & D’ Amico, M.: Marketing, Ohio: South-Western College Publishing
  • SaxenaRajan, Marketing Management, McGraw Hill Education

 

E-RESOURCES:

https://www.expresslibrary.mheducation.com/bookshelf

 

JOURNALS:

  • The Indian Journal of Commerce
  • Asian Journal of Management Cases

 

 

 

 

ACADEMIC YEAR: 
2022-2023
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