Project Viva-Voce

Paper Code: 
IBG 418
Credits: 
2
Contact Hours: 
30.00
Objective: 

Each student will be required to do case studies, Field Work, Project related to the syllabus. They will be required to prepare and submit a report file on the same for internal evaluation as well as external evaluation. The panel of examiners will evaluate the practical file

6.00
Unit I: 
Case studies/Student Power Point Presentation/Group discussion/Project work based on International Promotion Strategy and Impact of Globalization on HRM.
6.00
Unit II: 
Case studies/ Student Power Point Presentation/Role Playing/Group discussion/Project Work based on Overseas Marketing Research and International Recruitment & Selection.
6.00
Unit III: 
Case studies/ Student Power Point Presentation/Role Playing/Group discussion/Project Work based on International Market Segmentation and International Performance Management.
6.00
Unit IV: 
Case studies/ Student Power Point Presentation /Role Playing/Group discussion/Project Work based on International Packaging and International Training.
6.00
Unit V: 
Case studies/ Student Power Point Presentation /Role Playing/Group discussion/Project Work based on International Marketing Control and International Compensation.
ACADEMIC YEAR: