Start Up & Start up -Ecosystem

Paper Code: 
MIV 126
Credits: 
4
Contact Hours: 
60.00
Max. Marks: 
100.00
Objective: 

Objective: The purpose of paper is to acquaint the students with the elements of start ups and its ecosystem to equipt them with the understanding of the startup environment for the development of a business plan.

 

Course Outcomes: On completion of this paper students will:

 

Course

Learning outcomes

(at course level)

Learning and teaching strategies

Assessment

Strategies

PAPER CODE

Paper Title

MIV 126

Start-up & Start-up Ecosystem

CO31: have the knowledge of the start - up ecosystem

 

CO32:    Know the parameters to assess opportunities for new business ideas

CO 33: Know the parameters to assess constraints for new business ideas

CO 34: Design a business model for start up.

CO 35:  Understand overall feasibility of Idea

CO36: Understand various schemes and policies for promoting start ups

 

Approach in teaching:

Interactive Lectures using whiteboards, Discussion, Tutorials, Reading assignments, Demonstration, Team teaching, Quiz.

 

Learning activities for the students:

Self learning assignments, Effective questions, Solving problems of unsolved questions; Problem based learning-cases, Group learning teamwork.

 

 

Class test, Semester end examinations, Quiz, Solving problems in tutorials, Assignments, Presentation, Individual and group projects

 

 

 

12.00
Unit I: 
Unit I

Introduction to Start up: Defining start-up, Start- up life cycle. Start-up ideas (i.e. interesting ideas so far, idea-generation tools, where to get inspiration from)

Developing the start-up team (i.e. start-up roles, advantages of team diversity, networking) 

Challenges faced by Start- ups, reasons for the failure of start-ups

 

12.00
Unit II: 
Unit II

Start-up Ecosystem: Elements of start- up ecosystem; Government, Universities, Incubators, investors

Ease of Doing Business: indicators , India and Ease of Doing Business

Recent Start-up Policy of India: Important provisions of the policy

 

12.00
Unit III: 
Unit III

Business Incubation: Definition, services provided by incubators, Incubator Models and Success Factors, Role of Incubators for promoting start-ups, Accelerators vs Incubators, Atal Incubation Centres

 

12.00
Unit IV: 
Unit IV

 Schemes and Policies for Promoting Startups- Start up India, Stand Up India, Make in India, Atal Innovation Mission (AIM), NewGen IEDC, Single Point registration scheme, Multiple Grant Scheme, Atal tinkering Laboratories

Schemes for promoting start-ups in Rajasthan

 

12.00
Unit V: 
Unit V

Crafting a business model and lean start-ups: Introduction to business model. Value propositions- conventional industry logic, value innovation logic, customer focused innovation; building and analyzing business models, Business model canvas, introduction to lean start - ups and Business Pitching

 

Essential Readings: 
  • Essentials of Entrepreneurship and Small Business management (5/ed.): Thomas W. Zimmerer, and Norman M. Scarborough. PHI
  • Entrepreneurship: Strategies and Resources, 3/E -: Marc Dollinger; Prentice Hall
  • Bringing New Technology to Market- Kathleen R. Allen, Prentice Hall
  • Entrepreneurship in Action, 2/E - Mary Coulter; Prentice Hall
  • G.S.Sudha, Fundamentals of entrepreneurship, RBD, Jaipur.
  • S.S. Khanka, Entrepreneurship Development, S.Chand Publications, New Delhi.
  • Nafees A. Khan, Fundamentals of entrepreneurship, Anmol Publications, New Delhi.
  • E. Gordon & K. Natarajan, Entrepreneurship Development, Himalaya Publications
  • Vasant Desai, Fundamentals of Entrepreneurship and Small Business Management, Himalaya Publications

 

 

 

 

ACADEMIC YEAR: 
2021-2022
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